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Tyler, The Creator’s Chromakopia: A Marketing Blueprint

Art & Marketing: A Symbiotic Relationship Art and marketing have been different sides of the same coin for a while now: it’s undeniable that the former has been relying on the latter to create cultural moments. This year, we’ve seen a prime exam...

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The Impact of Steve Jobs' Vision on Apple's Past, Present and Future

A nostalgic look at Apple’s iconic products Lately, I’ve been dreaming of the past. I’ve been dreaming of simpler times — simpler only because I was younger, and for no other reason. I’ve been dreaming of the naivety ...

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The Unrivaled Power of Community Management

In the ever-evolving realm of corporate dynamics, one term has risen to the forefront, donning the cape of connectivity and wielding the scepter of engagement—Community Management. But what is this enigmatic force, and why should businesses be unap...

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How Blue Monday Inspires Remarkable Marketing Campaigns

In the vast landscape of marketing, every day presents an opportunity for innovation and connection. Enter Blue Monday, a day notorious for its gloomy reputation, often dubbed the most depressing day of the year. Far from being a marketing hurdle, sa...

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